Gazette
Office furniture, minus the homework. Buying guides, honest product talk, and notes from behind the scenes at Deskwell, written by the people who actually do the job. Some of it will save you a bad purchase. Some of it is Ben talking about the website again.
Search, Filters, and Finding the Right Chair in Three Clicks
How search and filtering work on deskwell.co.uk, why the categories are named for how people shop rather than how suppliers file, and what the site deliberately does not do.
Nearly There: Our Online Shop Is About to Open Its Doors
443 listings, 21,397 product codes, full specifications on all of it and 167 things you can spin round in 3D. What is live now, what lands next, and where the rough edges are.
Product Photos, 3D Models, and Why We Bother
What does the back look like? A photograph rarely says. How we build product pages, why we model furniture in 3D, and the fiddly parts nobody is meant to notice.
Why We're Building Our Own Shop Rather Than Renting Someone Else's
Renting a shop from a big platform would have had us trading months earlier. Here is what it would have cost us, and why we built the thing ourselves instead.